1. Networking Opportunities
Members join your organization to feel a sense of community, to meet new people, and find opportunities to grow personally and professionally. Make this easy for them by providing opportunities to network, engage with each other, and share meaningful conversations.
2. Industry Breakfasts
If you run a professional association, your members will appreciate opportunities to learn something new, broaden their industry knowledge, and grow professionally. You can do this by hosting industry breakfasts with a learning and a networking component. For example:
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Ask willing members to take turns presenting a topic they’re passionate about or have a lot of experience in.
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Invite an accomplished industry professional to give a presentation to your members.
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Invite members to watch an educational video and complete a group assignment that will help them better retain the new information, as well as build relationships with each other.
3. Association or Organizational Awards
Giving out awards makes your members feel seen, valued, and appreciated. It’s a great way to thank them for their support and participation. As a bonus, members who receive awards often share the news with their networks, helping to promote your organization to more people. For example, you can give awards to members who:
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Have been around the longest.
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Have attended the most events and/or meetings.
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Have volunteered the most hours.
4. Dominoe player of the Month
Another way to recognize active and engaged members is to include a “Dominoe Player of the Month” feature on out website and/or newsletter. It’s a great way to show your appreciation for your most committed members and inspire others to participate more actively. You can:
5. Feature Members on Your Membership Website
Shining a spotlight on one “Member of the Month” is not the only way to feature members on our website. You can also:
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Feature any members with big news or accomplishments worth celebrating.
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Feature members randomly, just to encourage members to get to know each other and see if they have any common interests.
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Invite people to apply to be featured, in case they want to promote their company or small business.
6. Member Milestones
We also shine a spotlight on members who’ve achieved a certain milestone. For example, members who:
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Have been with your organization for 5, 10, 15 years, and so on.
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Have volunteered X number of hours.
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Have raised X amount in donations through peer-to-peer fundraising.
7. Contests & Challenges
We Invite members to participate in contests and challenges, then award the winners a highly coveted prize. For example:
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Who can collect the most donations from their friends and family?
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Who can refer the most new members?
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Who can come up with a winning idea for your new logo, slogan, event, etc?
8. Member Coupons & Discounts
By joining our membership, we offer discounts on things that are more expensive for non-members. For example:
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Admit members to events for free, while asking non-members to pay.
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Offer quarterly publication for 50% off to members, while asking non-members to pay full price.
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Offer merchandise at a discount to members.
9. Local & Community Partnerships
Partner with local businesses and organizations to offer even more discounts and opportunities to our members. For example:
10. Corporate Partnerships
Give your members even more perks with corporate partnerships. Your members benefit from discounted prices, while the companies benefit from being your members’ preferred suppliers. For example, you can offer:
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Discount on industry standard software.
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Discounts on office supplies or industry specific tools and equipment.
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Discounts on travel and accommodation.
11. Volunteering & Community Service Projects
Bring members together through shared volunteer projects and let them build relationships, while giving back to their community. For example:
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Organize a neighborhood clean up day.
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Organize a food drive.
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Host a fundraising event and give the proceeds to a local charity.
12. Career Advice & Support
Set your members up for success by providing them with resources and support. For example:
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Include a page on your website where you list valuable resources, courses, and publications.
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Set up a hotline or email address that members can use to ask career-related questions.
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Offer services like resume & cover letter editing and mock-interviews.
14. Member Directory
Set up a private or public member directory on your website. Members can use it to:
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Network with each other and build relationships.
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Find fellow members with common interests.
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Promote their own services or businesses and attract new clients.
17. Maintain an Easy-to-Access Event Calendar
Include an event calendar on a public or member-only page of your website, so that your members always know what’s coming up. In it, you can include things like:
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In-person, virtual, or hybrid events.
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Member meetings
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Important deadlines
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Webinars or live trainings
19. Share Hyper-Valuable Member Content
Our members join your organization to learn something new, discover better ways of doing things, and stay up to date on things that matter to them. You can help them achieve this by publishing exclusive valuable content like:
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A blog
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A newsletter
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A monthly or quarterly publication
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Weekly videos
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A podcast
So there you have it! Which of these membership benefits works for you and which ones are you thinking of introducing? Let us know in the comments!